Australian International Motor Show 2010

Posted By on February 21, 2011 in Automotive, Events | 0 comments

Australian International Motor Show 2010

Australian International Motor Show 2010

This year I was fortunate to obtain a media pass for the Sydney Motor Show, so early in the morning I was ready to capture all the unveilings of the new releases.

Unfortunately I soon found out that watching all the presentations would take to long as I had to go back to work, so I decided to wander off on my own and photograph all the cars on display already. The good thing about that was that it was nice and quiet, but the bad thing was that the best cars weren’t unveiled yet.

What to do, what to do?

I figured it would be best to come back another day to photographed the cars I missed today, so win – win for me!

Press facts:

  • The Australian International Motor Show (AIMS) is Australia’s largest automotive event and one of the top 10 motor shows in the world
  • AIMS is Australia’s largest single-industry event and the largest exhibition of any kind in New South Wales after the Royal Easter Show
  • Motor Shows attract the largest audiences for indoor exhibitions in Australia with average attendances approaching 250,000 visitors
  • Males accounted for more than 70 per cent of all Motor Show patrons
  • More than 36 per cent of visitors to the Motor Show are aged under 30 years with 22 per cent aged over 60 years
  • More than 60 per cent of patrons surveyed intend to visit the next Motor Show
  • The proportion of patrons attending the Motor Show for the purpose of gathering information prior to making a vehicle purchase decision is approximately 36 per cent
  • Females attending the Motor Show are more likely to attend the show for the purpose of gathering information prior to making a vehicle purchase decision
  • More than 300 semi-trailer loads of equipment is required to build exhibitor stands for the Motor Show
  • More than 450 people work on site during the move-in to get the Motor Show built. These include riggers, electricians, tilers, carpenters, sound and lighting engineers and plumbers
  • It takes the move-in crew seven 24-hour days to construct all exhibits
  • Around 150 mobile phones are found in and around the Motor Show during public days
  • Almost 8km of staging truss for lighting grids and 65km of electrical cable is used in the construction of exhibitor stands and set up of audio visual equipment
  • More than 20,000sqm of floating floor and carpet are used in the exhibition
  • Approximately 400 motor vehicles will be displayed when the Show is completed!

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